ProfileMeme™
Profiles of Medical Opinion Leaders (KOLs) – What They Do – Where They Do It
ProfileMeme™ is the MedMeme, LLC. database search application that can work cross-enterprise, searching forward and backward depending on available starting data, to identify among more than 1.5 million prospects worldwide the best Key Opinion Leader physician (KOL) for any given assignment. These are the candidates for consultation on strategic and tactical planning in drug development, drug research, planning and managing clinical trials, presenting medical papers at meetings, developing treatment guidelines, writing journal articles, or working with company medical science liaison (MSL) personnel to develop peer influence strategies for adoption of specific drug treatments, among other valuable contributions.
ProfileMeme™ can track and rank an individual’s influence among their peers using a volumetric impact score based on KOLs entire body of work. This knowledge saves time and money in a specified-need-criteria KOL search and recruiting process; or in a search by individual names (reversing the process) when seeking knowledge about competitor’s KOLs; or in evaluating an organization’s own existing KOLs to determine their current professional life-cycle influence status. Among other information available in the ProfileMeme™ database, it includes medical specialty, location, specific therapeutic interest areas, current research, medical contributions and influence, ranking among peers, affiliations, disclosures, mapping of networks of influence, and personal data.